The Good Fail: Entrepreneurial Lessons from the Rise and Fall of Microworkz

The Good Fail: Entrepreneurial Lessons from the Rise and Fall of Microworkz

Richard Keith Latman

Language: English

Pages: 153

ISBN: 1118250710

Format: PDF / Kindle (mobi) / ePub


An inside look at how companies and executives rise and fall, with important lessons for all aspiring entrepreneurs

The Good Fail is part business story, part guilty pleasure, exploring Richard Keith Latman's very public missteps and the painful lessons he learned as a result, presented to fellow entrepreneurs, in his own words, for the first time. Written in a lively, conversational style, the book answers questions many computer industry veterans have been asking for more than a decade about what went wrong at Microworkz, the failed former free PC enterprise.

Chronicling Latman's long roller-coaster journey back and offering pointed advice about effective business development, negotiating, human resource management, and leadership, which Latman has successfully applied at his latest ventures, iMagicLab and Latman Interactive, the book is an important set of insights for entrepreneurs everywhere.

  • Offers 19 practical lessons learned, which can help put other entrepreneurs on the path to success faster
  • Includes invaluable insight into how to overcome even the worst public business failures
  • Provides a behind-the-scenes look from the ultimate insider at an important time in computer industry history
  • Presents a case study of how personal and business lives can negatively impact each other

Microworkz's failure can be your success. The Good Fail provides both important insights into how to start a business that will reap rewards, and warnings about how to avoid going astray.

Writing Winning Business Proposals

The Ultimate Sales Letter: Attract New Customers. Boost your Sales.

Follow the Leader: The One Thing Great Leaders Have that Great Followers Want

The Mirror Test: Is Your Business Really Breathing?

Future Smart: Managing the Game-Changing Trends that Will Transform Your World

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

(top-of-the-line at that time), and loaded with Windows 98 and Corel WordPerfect Suite 8. Computer users interested in a faster processor and hard drive had two more options—the WEBzter and WEBzter Pro. The $499 version had a 366-MHz processor and a 4.3GB hard drive, as well as 8MB of memory and a CD-ROM drive. The WEBzter Pro had a 400-MHz processor with an Advanced Micro Devices (AMD) K6-2 chip, 6.4GB hard drive, and 64MB of memory. In addition, we also had a top-of-the-line gaming brand,

contract is tallied. In a few examples, the total of the monthly payments far exceeded the cost of buying a new computer outright—in some cases by several hundred dollars. Still, the orders flooded in and showed no signs of abating. Chapter 5 Too Much Too Soon All but the largest computer companies were caught unprepared for the sudden surge in consumer demand. Backlogs swelled almost immediately as thousands of orders arrived in a matter of days. And almost as quickly, consumers started

sixth grade. After graduation, he ran for public office and was defeated in every election he participated in until he won the office of prime minister at age 62, and was subsequently re-elected. In 1953 he was awarded the Nobel Prize in Literature. Abraham Lincoln Although now regarded as one of the greatest presidents in the history of the United States, Lincoln’s successes did not occur until later in life. He went to war as a captain and was demoted to the rank of private. He started and

starring in I Love Lucy, Ball was still only considered a marginal actress and B movie star. But after 13 Emmy nominations and four wins and earning the Lifetime Achievement Award from the Kennedy Center Honors, Ball was finally recognized for her comedic genius. Charlie Chaplin Starting out, Chaplin’s antics were rejected by Hollywood movie honchos as too nonsensical. But after finding one producer willing to give him a shot, Chaplin became one of the best-known early film stars. Harrison

fraternities and sororities dominated the social scene. So when a classmate discovered my father had been a member of Zeta Beta Tau (ZBT), he encouraged me to pledge there. I was a legacy—meaning because of my father’s membership, I had a good chance of being admitted. Pledging a fraternity was a completely foreign concept to me. I had been the shyest kid in high school, had few girlfriends, hadn’t gone to prom, hadn’t tried alcohol—and yet here I was, surrounded by friends, women, and beer. I

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