Idea to Invention: What You Need to Know to Cash In on Your Inspiration
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You don't have to be a mechanical genius to be an inventor. Anyone can invent--a parent wrestling with a baby sling . . . a coach frustrated with slick-soled running shoes . . . an office worker determined to keep the computer cords untangled. Inventing is simply finding clever solutions to everyday challenges. Author and inventor Patricia Nolan-Brown has turned common annoyances into ingenious and money-making products. She shares the tricks of her trade in "Idea to Invention," a practical guide that helps ordinary people look at their world with the eyes of an inventor. Readers will learn six simple steps to invention--and discover: - How they rate on six crucial personality traits - Creativity habits that spark invention - The power of tape-and-paper prototypes to refine their vision - How to navigate the ins and outs of licensing and patenting their product - The pros and cons of finding a licensed manufacturer vs. running a home-based assembly line - How to promote their invention--from perfecting the pitch and finding store buyers to trade-show shortcuts and strategies for creating buzz online - Product enhancements that add years to shelf life From initial concept to thriving business, this handy guide simplifies the invention process and gives creative thinkers the competitive edge they need to achieve success.
CHAPTER 69 11 Cook It (Step Two): Now Get Real CHAPTER 63 155 15 Bedazzle It (Step Six): Add Bells and Whistles viii American Management Association • www.amanet.org 183 Contents CHAPTER 16 Building the Right Online Platform: Social Media Tricks and Tools to Make Your Product Flourish CHAPTER 189 17 Living the Inventor’s Life: Helpful Hints for a Healthy, Happy Inventing Experience CHAPTER 219 18 The Final Word: You Can Make It Happen 233 Index 247 About the Author
to produce relentlessly and it’s burning everyone out. Even vacations become a kind of exhausting “have to”—how many people do you know who say they need to take a vacation to recover from their vacation? (And the ironic thing is that if you’re doing work you really truly love, why would you want to take a vacation from it anyway?) I can’t stress this enough: regular periods of rest and relaxation—not “vacations,” but restful times—are a necessity, and every inventor or creative person needs
it’s so complicated that you will probably need your attorney to review it for you. Termination Agreement. It’s a good idea for both parties to have an out, as long as you feel it’s fair to you. Have the attorney check the language. Once you understand all the terms, and if you like what you see in your agreement, ask your attorney to take a look at it. You don’t need the attorney to pore over it for hours and hours (at the usual stiff hourly rate). Just tell her or him you’re happy with it, and
came. I always thought it would be cool to be my own boss, and I wanted to be a really good one to my employees (especially when I didn’t like the boss I had at the time!). Maybe it had something to do with my upbringing, 164 American Management Association • www.amanet.org Make It styles were. Whatever the reason, I decided very early on that I wanted to (Step Five) because my mother was always telling me how great business-owners’ lifebe the owner of wherever I was working. You may
our vulnerable egos from our ideas, we would be unstoppable. And that’s what this chapter will help you do. We’re all sensitive. We all hate rejection. But there’s a way around it. DETACH Most of us identify with our ideas, the darling children of our imaginations. A rude or indifferent response to an idea of ours can send us straight back to childhood, when we were taunted or misunderstood, when words not only hurt us but left us scarred for life. Ugh, who needs that? So, many of us just clam